How much does packaging contribute to the perceived value of a product?
Packaging that makes use easy.
Complex multiple packages can require considerable work in the unpacking process. Packaging should be designed to take as little effort in the unpacking as possible. Complex and demanding packaging can frustrate a customer. Packaging should be self-contained and should not make an assembly process more complex than it needs to be.
This is what's most exciting about JI Bases' ONEPAK! Instead of the "standard" of shipping components in 2 or 3 boxes (depending on the manufacturer), JI is now shipping a complete table base (base plate, top plate & column/bolt) in ONE box.
The ONEPAK exemplifies a simple, convenient packaging solution. In fact, it's perfect for those smaller installations. Makes assembly less confusing, all the parts are shipped together; there's no guess work.
Real usability.
Smart packaging enhances the perceived value of a product. However, smart packaging can also enhance the real usability of the product. Functional packaging may not have much effect on the perception of the product but will increase the likelihood of repeat sales. Products in packages that improve their usefulness are more valuable. In many instances, table bases are shipped in bulk, in large boxes and result in mismatched parts, left over components, or even lost items. The ONEPAK eliminates all these issues in one solution.
Encountering the package.
Packaging is the first point of interaction with a company. You've made the decision to use JI Bases as your supplier. The expectation would be that the product you've ordered
In cases where the consumer sees product displays before actually seeing the product, without further information, the consumer sees and feels the packaging and makes judgments of value based on the package. Imagine the surprise when they've ordered 1 Table Base, yet 3 packages come via UPS.
Because we package quantities in easy-to-use numbers, we can offer delivery on orders without a minimum order requirement. Every customer's needs are unique, including yours! We like to treat our customers to the individualized care that will keep them coming back, regardless of how many items you order at any one given time.
We also understand that your needs change. While you may need a larger quantity of an item at one time, that does not mean you'll need the same great number every time. We are proud to be flexible yet reliable. Through our warehousing and packaging systems, we can fill your orders, regardless of how great or small. The ONEPAK makes it easy.